Book a Consultation

About Preeta Agarwal

Preeta Agarwal is an award winning jewellery influencer and brand consultant, renowned globally for her unique storytelling in the jewellery industry. With over 18 years of experience spanning jewellery design, manufacturing, marketing, public relations, journalism, and social media, she has built a deep understanding of what works in the international jewellery arena. Her impeccable track record makes her a trusted resource for brand promotion, advisory roles, and bringing fresh, creative ideas to life.

Aspirations and Dreams

Aspirations: Elevating the jewellery industry with unmatched expertise and creativity. Providing inspiring visuals, insightful content, and expert consultation to ensure every jewel tells a unique story and exudes timeless elegance. Dreams: Redefining jewellery landscape across India through innovation and excellence. Shaping the future of jewellery by influencing industry standards and leaving a lasting impact on the global market.

Book a Consultation

Professional Journey

My Journey

Preeta Agarwal’s passion for jewellery began early in life & truly flourished when she graduated as a jewellery designer from NIFT, Gandhinagar, one of India’s premier design institutes. Having worked as a jewellery designer in some of the finest Indian jewellery design houses, today, with over 18 years of experience, Preeta has established herself as a distinguished Jewellery Specialist based in New Delhi, India.

Preeta Agarwal Workroom

Her company, ‘Preeta Agarwal Workroom,’ serves as a comprehensive resource for jewellers & magazines seeking captivating visuals, insightful content, & expert guidance. Collaborating with specialized freelancers, the Workroom offers a range of exclusive services including brand consultation, jewellery promotions, marketing, jewellery styling, content creation, & trend & career guidance. Preeta’s expertise ensures that each piece of jewellery tells a unique story.

Journalism & Publications

As a seasoned journalist, Preeta has been writing about jewellery for over a decade. Her work, renowned for capturing the essence of jewellery with brilliance, has been featured in esteemed publications such as Solitaire Asia Pacific (Singapore), The Jewellery Editor (London), VO+ (Italy), JCK (USA), Rapaport (USA), Make In India, Harpers Bazaar Bride (India), Forbes (India), LUXE (India), Marwar (India), Wedding Sutra (India), Floroscent (India), & The Indian Jeweller Magazine. She also engages a broad audience through her Instagram page, @preeta_agarwal, with a growing community of over 100K followers.

Authorship & Recognition

Preeta has authored five influential books on jewellery: The Jewellery Book, International Wedding Jewels, Around The Neck, India Inspired, & A Jeweller’s Palette. These works highlight her ability to translate ideas into masterpieces & capture innovative designs. Her exceptional contributions were recognized when she was awarded ‘Blogger of the Year 2019’ at the International Jewellery London show.

Special Projects & Collaborations

Preeta’s career includes notable projects such as the ‘Jewellery Intensive’ experience tours, the ‘Jaipur Jewellery Design Festival,’ & numerous knowledge seminars on jewellery, photography & social media. Her aim is to inspire the upcoming generation to fall in love with this sparkling industry & empower them with knowledge & skills to make their own mark.

Photography & Craftsmanship

Photography, initially a hobby, has evolved into a professional pursuit for Preeta. Her skill in capturing intricate details enhances her roles as an influencer & jewellery stylist, making jewellery more desirable. Her photography showcases the delicate craftsmanship of each piece, highlighting its exquisite details.

Commitment to Excellence

Preeta Agarwal’s deep understanding of the jewellery industry is reflected in every aspect of her work. Combining creativity & craftsmanship, she produces designs that exude elegance & expertise. Her guidance enhances design teams’ creativity, making her a valuable asset in the industry. Preeta’s dedication ensures that every creation is a testament to her vision & craftsmanship. Therefore, she was felicitated with the prestigious ‘Forty Under 40’ award by the Gems & Jewellery Export Promotion Council of India.

Legacy in Jewellery

Preeta Agarwal remains committed to educating everyone about the world of jewellery; blending expertise, creativity, & elegance to define her legacy in the world of fine jewellery.

©2025 Preeta Agarwal

Scroll to Top